The future of batteries needed to feel ready for the world.

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3D Renders

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Brand Identity

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Website

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Pitch Deck

The Brief

Mana Battery is building toward a more practical future for energy storage. The technology is deeply physical: ions moving, separating, being removed, creating the conditions that make the battery work. The brand needed to come from that reality. This was not a job where the identity could just signal “clean energy” or “advanced science.” The mark, type, motion, and visual system had to give form to what was happening inside the battery. Mana needed to feel future-facing, but not speculative.

Execution

The logo, wordmark, and visual system all came from the science inside the battery.

The mark simplifies the movement of sodium ions into a graphic form. It gives Mana a symbol rooted in the technology, not the usual energy clichés.

The wordmark builds on the same idea. “Na” already sits inside the name, so we used it as part of the identity and let the chemistry show up naturally.

Across the site, motion, renders, diagrams, and brand elements, the goal was to make Mana feel grounded in the present and ready for the future.

Alongside the identity, we built a working font for the Mana system called Battery Sans.

The Result

The identity gives shape to the action inside the battery, then carries that idea across every part of the company. It makes the science easier to see, gives the product a world to live in, and helps Mana feel like a battery company built for where energy is going next.