Social Media Lead
Role & Responsibilities
HAUS is seeking an experienced B2B Social Media Lead to join our team. This role is central to building a compelling narrative for our clients across their most visible touchpoints with the public, their social channels.
It’s about shaping digital B2B brands, amplifying client voices, and driving smart engagement primarily across LinkedIn, Twitter/X, Reddit, and emerging channels.
You’ll work closely with PR, design, and executive teams to translate media moments, thought leadership, and cultural trends into compelling, shareable content. The ideal candidate combines sharp writing and strong judgment with an instinct for timing, tone, and strategy.
Your core responsibilities will include:
Content Creation & Strategy
- Draft ad hoc social posts in response to media placements, events, and awards for LinkedIn and Twitter/X.
- Craft original thought leadership content that extends client narratives beyond news cycles.
- Collaborate with executives to develop thought leadership strategies and draft op-eds or social-first essays for platforms like Substack and Reddit.
- Work with the design team to create low-lift social graphics that accompany posts, ensuring visual alignment with brand style.
- Occasionally create simple graphics directly in Canva using pre-formatted templates to expedite content delivery.
- Support light video editing workflows (Descript or similar).
Social Listening & Engagement
- Track brand mentions and key industry keywords
- Monitor competitors, partners, and ecosystem conversations across platforms.
- Deliver weekly social listening summaries as needed.
- Flag major news or conversations to the PR team for potential pitching opportunities.
- Explore Reddit and niche online communities to identify “planting” opportunities and shape conversation strategy..
- Support quarterly competitive and share-of-voice reviews.
Analytics & Insights
- Own monthly analytics reports for clients’ LinkedIn and X accounts with insights and recommendations.
- Provide performance context, trend analysis, and actionable strategy updates to internal and client teams.
Requirements
- 3–5 years of experience in social media, digital communications, or PR — ideally within an agency or fast-paced brand environment.
- Exceptional writing and editing skills with a strong sense of tone, timing, and nuance.
- Proven ability to translate complex or technical topics into engaging social content.
- Deep familiarity with social listening tools and analytics platforms (e.g., Meltwater, Sprout, Brandwatch, etc.).
- Strong understanding of digital ecosystems — from LinkedIn and Twitter/X to Reddit and Substack.
- Basic design literacy and comfort using tools like Canva to produce quick-turn visuals.
- Excellent news judgment, cultural awareness, and ability to identify emerging digital trends.
- Experience advising executives or clients on social media best practices and reputation management is a plus.
- Self-starter attitude with the ability to operate autonomously, juggle multiple priorities, and act with discretion and judgment.
- Must love deep tech
Preferences
- Strong preference for candidates that have experience working with aerospace/defense startups
- Familiarity with podcast production tools
- Experience managing B2B creator campaigns
About HAUS
Salary Range
Compensation
Location
Benefits
By joining HAUS, you’ll be an integral part of a close-knit team and your contributions will have a direct and meaningful impact on the successes of our clients, our agency, and the future of our society. We are a small but rapidly growing agency and as an early employee at HAUS you will be instrumental in helping us shape the culture and operational processes that will guide our growth for years to come.
- Health, vision, and dental insurance premiums 100% covered by HAUS for employee and family plans
- Paid parental leave
- Unlimited PTO
- Unlimited sick days
- 401k
- Eligible for profit-sharing after one year of employment.
- Gym membership reimbursement
- Flexible career development budget
Submit Your Resume
While we do check the LinkedIn careers submission inbox, the best candidates will have read this entire job description and send a short note demonstrating their professional excellence and enthusiasm for the specific type of work we do at HAUS to pr-careers@deeptech.agency. Include the position you are applying for in the subject line.
Please keep in mind that we receive an overwhelming number of submissions that are written by AI. If you keep your note human and show that you actually care about what we are doing specifically here at HAUS, this will be strongly considered along with your application.
